Tag Archives: Minnesota

My First Endorsement Deal . . . Sort of

I’ve done a lot of public speaking and keynote addresses over the years, but I’ve never been asked to do a radio commercial before. So I was tickled—and kind of intimidated—when asked to record a 30-second spot for the Young Writers Conference in Marshall, MN, an event at which I’ll be providing the keynote address.

I was given a rough script and instructions to see if I could get help from a local radio station. Fortunately, the folks over at KBEK 95.5 FM were more than happy to oblige.

A gentleman named Shawn gave me a tour of the station and then sat me down in front of a microphone. I read my script twice through. Then he showed me all sort of “radio secrets,” like decreasing the volume on the “p” sounds and deleting my breaths in between sentences.

Finally, after a few experiments at background music, Shawn found the perfect, whimsical number.

All told, the process only took about 20 minutes to put together. Here’s how it turned out:

If you happen to be in Southwest Minnesota, keep an ear on the radio. As of Monday, this spot is live!

A Day at the ITEM Fall Conference

Ryan Jacobson at the ITEM Fall ConferenceSome of my favorite author events are those in which I get to spend time with other authors. Last Friday was just such a day: I was an invited guest at the Information and Technology Educators of Minnesota (ITEM) Fall Conference, along with a dozen or so other authors and illustrators.

The annual event attracts media specialists from schools across the state, so it was a chance to promote a few of my books and—more importantly—to shamelessly plug my services as a guest author.

All in all, it was a great day. I saw some old friends and made a couple of new ones. Plus, I garnered interest from several schools that are considering an author visit. It’s shaping up to be a busy year!